SEO Interview question and answer experience

Q1. What is search engine optimization?

Ans. SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.

Q2. How to get top position in SEO?

Ans. With the help of two factors we get top position in Search Engine

A) ON PAGE OPTIMIZATION

B) OFF PAGE OPTIMIZATION

Q3. What do you know about ON Page Optimization?

Ans. Where we need to work on On page of our site and we can make changes on title tag, meta tag,site structure and site content, links and keyword.And On page optimization we need to work also on logical factors.

Q4. What do you know about Off Page Optimization?

Ans.Off page optimization means we can work on important factors like directory submission, link building, social media and fresh content. And Off page optimization we don't need to work on logical abilities.

Q5. Do you know about latest update in SEO ?

Ans.Yes Sir i know about latest updates in SEO

1) Humming Bird

2) penguin 2.1

3) Google Zebra

Q6. What is the latest Panda update?                                                              

Ans. The Panda is for improve the search result in Google. All the focus was transformed on the user and now quality content, proper design, proper speed, proper use of images and videos, content to ad ratio all mattered more after the Panda update.                                                                        

Q7. What do you know about latest update in penguin?

Ans. The Google penguin is the code name of the Google algorithm. It is first arrived the April 24 2012. Its goal is decreasing the ranking of the website that violate the Google Webmaster guidelines. These guidelines are violated by using black ghat SEO techniques like keyword stuffing, cloaking etc. Lots of duplicate sites are affected by this update. When it first arrived 3.1% search query has affected. But now only 0.3% has affected. Still it is very much dangerous for the SEO. I think best technique is that only directory submission can help you. It can overcome some damage of your site. But after all it’s very bad news for the world of SEO

Q8. Who are Matt cuts?

Ans. Matt cutt is the head of Google web spam team.

Q9. What is keyword stemming?

Ans. keyword stemming is the process of finding out the root word from the search query..

Q10.What is keyword density ?

Ans. Keyword density makes your content stand out in crowd.

        Here is important formula of keyword density

                                                     Total no of keyword             *100

                                                  Total no of words in your article

Q11. What are webmaster tools?

Ans. Webmaster tools is free service by Google where we can check all the details like indexing data, daily user, stats ,search query,CTR and XML sitemap.

Q12. Which Important factors make ON Page Optimization?  

Ans. In On Page Optimization there are some important factors like

1. Title Tag

2. Meta tag

3. Keyword

4. Sitemap

5. Images

6. Internal linking

7. Bread crumb.

Q13. Which Important factors make Off Page Optimization?

Ans. In Off Page Optimization there are some important factors like

1. Directory Submission

2. Article Submission

3. Press Release

4. Blog Writing/posting/creation

5. Classified Submission

6. Social  Media

Q14. What is Google Sandbox?

Ans. Google sandbox is an imaginary area where less authoritative and new sites taking place while they are popular and authorized on the web.

Q15. What is LSI?

Ans. LSI stands for latent semantic indexing. It is data retrieval technique.

Q16. How many characters limits in Title tag?

Ans. In title tag approx 65 characters we can add.

           

Q17. Characters limits of Meta tag?

Ans. 

1. Title Meta Tag (57 characters limits)
2. Description Meta tag (150 characters limits)

3. Keyword Meta tag (200 characters limits)

Q18. What Seo tools do you use?

Ans. Google webmaster tools, Google analytic, keyword research,Alexa,open site explorer.

Q19. How many SEO techniques do you know?

Ans. 1)Black hat seo

        2)White hat seo

        3)Gray hat seo

Q20. What is Black Hat Seo? And how many techniques used in it?          

                                                                                                                           

Ans. Black hat seo is technique in which we use duplicate issues like content, photos, video, hidden links, keyword stuffing doorway pages and many others. It is not good for our site because when Google starts its crawling it considered the site is full of duplicate issues and he penalized the site minimum +30 Google page ranking

                                           Black hat techniques

• hidden link

• keyword stuffing

• doorway pages

• incorrect keyword

• link farming

• mirror side

Note:- For Best seo this technique is not good avoid this technique..

Q21. What is White Hat Seo ? And how many techniques used in it?

Ans. White hat seo is a technique in which we used fresh, good contents in our site. Never used any kind of duplicate contents in it.It is the best method to get high ranking on the Search Engine..

                                         White hat techniques

• Quality contents

• Titles and Meta data

• Keyword research and Effective keyword use

• Quality inbound links

Note:- Best technique for best seo

Q22. What is Bookmarking Sites?

Ans. bookmarking sites helps you to getting instant traffic on your site by his powerful social media factor. You can easily bookmarks this site on your favorites list and when it requires you can click on this and you will get this.

Q23.Top 6 Bookmarking sites name?

Ans. Top Bookmarking Sites.

1. Twitter

2. Pinterest

3. reddit

4. stumble upon

5. Digg

6. Delicious

Q24. Difference between keyword & keyword phrase?

Ans: The keyword term is basically concerned with a one-word term, on the other hand a keyword phrase considered as employment of two or more word-combinations.

Q25. Establish a difference between PR & SERP.

Ans: PR is Page Rank which is defined by quality inbound links from other website or web-pages to a web page or website as well as say the importance of that site.

SERP stands for Search Engine Result Page is the placement of the website or web-page which is returned by search engine after a search query or attribute.

Q26. Define Alt tag?

Ans: The alt attribute also called as alt tag are employed in XHTML and HTML documents in context of defining alternative text that is supposed to be rendered when the element can’t be rendered to which it is applied. One great feature of alt tag is that it is readable to ‘screen reader’ which is a software by means of which a blind person can hear this. In addition, it delivers alternative information for an image due to some specific reason a user can’t view it such as in case of slow connection and an error occurred in the src attribute.

For example, the HTML for this image will appear something like this:

Q27. What is PPC?

Ans: PPC is the abbreviated form of Pay Per Click and is a advertisement campaign conducted by Google. It is referred as a primary module with two sub module CPC (Cost-per-click) and CPM (Cost per thousand impression) through bidding and flat rate respectively. In CPC the advertiser would be only charged when the user click over their advert.

Q28. What are the aspects in SEO?

Ans: The main aspect in SEO is divided in two classes: SEO On-Page and SEO Off-Page.

SEO On-Page includes Meta tag, description, keywords optimization, site structure and analysis, etc.

SEO Off-Page aspect are Keyword Research, unique and quality content, link building through Blog Comments, Blog Posting, Article submission, Press Release, Classified posting, Forum posting.

Q29. What do you know about RSS?

Ans: RSS stands for Really Simple Syndication is useful to frequently publish all updated works including news headlines, blog entries etc. This RSS document also known as web feed, feed or channel that incorporate summarized text including metadata i.e. authorship and publishing dates etc.

However, RSS feeds make the publishers flexible by syndicating the content automatically. There is a standardized file format XML that lets the information to be published once which can be visible to several distinct programs. Also, this make readers more ease to get updates timely by allowing them to subscribe from their favorite sites.

Q30: What is keywords density & Keywords frequency?
Ans: “Keyword density refers to the ratio of keywords contained within the total no of inedible words within a webpage”

“Keyword frequency refers to the number of times a keyword or keyword phrases appears within a WebPages”

Q31: What is keywords prominence & keywords proximity?
Ans: “Keyword prominence refers to new prominent keywords is within a web page (Position of the keyword in our content)”

“Keyword proximity refers to the closeness between two or more keywords”
Example:
Best SEO Company in India
Best SEO Company India

Q32: What is Schema?

Ans: Schema is a type of Microdata on the web for the schema project, a collaboration between Google, Bing, yahoo and Russian search engine yandex.

Q33: Difference between 301 redirect and 302 redirect?

Ans:  301 the URL has permanently moved. 302 also referred to as a temporary redirect. 

Q34: What is Keywords stemming?

Ans: The process of finding out the root word from the search query is reffered as keyword stemming.

Q35: What is robots.txt?

Ans:

1- user-agent:*

   Disallow:  (Can visible all files)

2- user-agen:* (all robots to stay out of a website)

   Disallow:/

3- user-agent:* (All robots not to enter three directories)

   Disallow:/cgi-bin/

   Disallow:/tem/

   Disallow:/junk/

4- user-agent:* (All robots to stay away from one specific file)

   Disallow:/directory/file.html

Q36: All search engine spider name?

Ans:

Google Spider: Google Bot

Yahoo Spider: Slurp

MSN Spider: MSN Bot